
One of the first questions families ask before their in-home newborn session is, “What should we wear?” If you’re still learning what to expect, you can find more details about my approach as a Toronto newborn photographer here.
If you’re wondering what to wear for your in-home newborn photography session, you’re not alone. The right clothing helps create a calm, cohesive feel without distracting from what really matters — your connection with your baby.
The good news? It doesn’t need to be complicated. Simple, comfortable, and coordinated always photographs beautifully — especially in the soft natural light of most Toronto homes.
And don’t worry — all of my clients receive a detailed session prep guide, including a full “what to wear” section, so you won’t be left guessing.
Comfort comes first.
You’ve just had a baby. This is not the time for anything that makes you feel uncomfortable. Soft, flowy dresses, cozy knits, oversized sweaters, or relaxed button-downs work beautifully on camera.
Neutral tones like cream, warm white, soft grey, muted blue, blush, or earthy tones photograph especially well indoors. Avoid black, dark grey and navy. It tends to photography harshly, especially with newborns.
If you’re breastfeeding, choose something that makes that easy. Newborn sessions include feeding breaks, cuddles, and real-life moments — and I always build time for that.
I always tell moms to choose their outfit first and build everyone else’s around it.
Keep it simple and classic.
A well-fitted t-shirt, henley, or casual button-down in a neutral tone pairs perfectly with dark jeans or chinos. Avoid large logos or bold graphics — they draw attention away from your connection with baby.
You don’t need to look overly styled. Just polished and comfortable.
Less is more.
Simple sleepers, neutral onesies, soft swaddles, or even just a diaper wrapped in a textured blanket are perfect. Babies don’t need elaborate outfits — in fact, simple clothing keeps the focus on their tiny features.
Soft textures like knit, muslin, or ribbed cotton photograph beautifully.
One or two simple options are more than enough. I have a selection of newborn knits and swaddles my clients have access to. If you are using your own outfits for baby, my advice is to try it on before and make sure it fits.
Choose something comfortable that allows them to move freely.
Soft, neutral clothing that coordinates with your overall color palette works best. Dresses are lovely if your child enjoys them — but they’re not required. The goal is for everyone to feel like themselves.
Avoid busy patterns, logos, animal characters or bright neon tones. They tend to distract in photos.
And if your toddler is attached to a favorite sweater? Sometimes we work with it. Real moments matter more than perfect styling.
Instead of matching exactly, think in terms of complementary tones.
I usually suggest choosing 2-4 colors and building around them. For example:
Cream + oatmeal+ muted blue
Warm beige + sage/olive + white
Blush + light denim + cream
Neutrals such as beige, cream, white, will always feel timeless. If you love color, keep it soft and slightly muted rather than bold or saturated. The darker your clothes, the darker the images will feel, so if you like more bright and airy photos, keep the colours neutral and light.
Because in-home sessions rely on natural window light, these tones photograph beautifully and create a calm, cohesive look.
It can also help to think about the space we’ll be photographing in. You don’t need to match your home décor exactly, but choosing colours that complement your space can make the images feel even more natural. For example, if your home has warm wood tones or soft neutral furnishings, clothing in creams, beige, or muted earth tones will blend beautifully.
That said, don’t overthink it. I’ll help choose the best rooms and light when I arrive, and most Toronto homes photograph beautifully with simple, neutral clothing.
If you’re starting from scratch and want outfits that photograph beautifully for your in-home newborn session, here are a few brands my clients often love. These focus on neutrals, simple silhouettes, and pieces that feel calm and classic rather than trendy.
Here are a few places where moms can find comfortable, neutral dresses and pieces in more natural-feeling fabrics:
A few small choices can make a big difference:
Busy patterns or bold stripes
Large logos or graphic prints
Neon or very bright colors
Matching everyone in identical outfits
Chunky statement jewelry
Simple always wins in newborn photography.
And please don’t stress about your home being perfectly styled to match your outfits. I only need good light and a little space, I’ll guide you the rest of the way.
If you have something meaningful, this is the perfect time to include it.
A handmade blanket from grandma, a family heirloom, a special swaddle you love, those small details can quietly add depth and meaning to your images. They don’t need to be styled perfectly. Sometimes simply draped over a chair or wrapped around baby is enough.
For baby, subtle accessories like a knit bonnet or soft headband can be lovely, but they’re never required. I always recommend keeping it minimal so nothing competes with those tiny features.
You truly don’t need much.
Your baby in your arms, in your home, is already enough.
Most of my newborn sessions take place in Toronto homes, from downtown condos to family houses in midtown and the west end. That means we’re working with natural light and the space you actually live in.
Soft, neutral tones tend to photograph beautifully in Toronto’s light, especially during the cooler months when indoor light can feel softer and more directional. Toronto homes can also be darker if the are a row home or there are lots of older trees out front.
And your home does not need to be Pinterest-perfect. I’ll help you choose the best rooms and angles so you can simply focus on your baby.
Your newborn session isn’t about perfect outfits.
It’s about holding your baby in the place where your real life is happening.
Choose clothing that feels natural, comfortable, and soft. I’ll take care of the rest.